Everyone has the same concerns when shopping for a new car:
Will I find what I'm looking for? Will I get approved for the
loan? Will I get a fair deal? .. etc. As if all that isn't
stressful enough, women have another, entirely different, set
of concerns as well.
Concerns like:
- Will I feel comfortable in the
dealership?
- Will the sales or service
person talk down to me?
- Do I need to
bring my husband/father/brother to be taken seriously?
Unfortunately history has shown that
women generally dread car shopping more than men for these very
reasons.

At Checkered Flag
we strive to make buying a car for women as enjoyable and comfortable as
possible. We are the
only dealer in Hampton Roads that is an
AskPatty
Certified Female Friendly Dealership! What that means is that
we have been recognized as providing exemplary service to our valued
female clients. We treat every customer with respect, and
kindness. Tips for car buying are plastered all over the
internet, but the best advice of all is to choose a reputable
dealer.
It's funny that most dealers still
have not changed the old-school car sales mentality where men were the
primary car buyer. Currently the largest and fastest growing
demographic of new car buyers is women! In addition to being
recognized for providing women a comfortable, safe, relaxed, and
worry-free environment in which to shop for their next new car,
Checkered Flag staff members have undergone training on exactly what
women expect, and what they want from their auto dealer, and service
department. Our helpful and straightforward nature is evident
when you visit our website, call our Customer Care Center, and when you
visit our Sales and Service departments.
Everything is open and upfront from the
start.