Welcome to Checkered Flag Toyota
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Welcome to Checkered Flag Toyota
Thank you for taking the time to learn more about Checkered Flag Toyota, where we proudly serve individuals and families in the greater Virginia Beach, Norfolk, Chesapeake, Portsmouth, Newport News, and Hampton area. At our dealership youāll find a premium selection of the newest Toyota models in addition to a hand-selected inventory of used and certified pre-owned vehicles. Test drive popular models like the Toyota Camry, Toyota Prius, and Toyota RAV4, and find out everything else that Checkered Flag Toyota can do for you.
Checkered Flag has been in business for over half a century, and in that time weāve built a business model that consistently puts the customer first. This starts with our fair, haggle-free, up-front pricing. What that means for you is youāre guaranteed a competitive price every time, and you wonāt have to worry about going through the anxiety and waste of time that often accompanies buying a new car.
Our finance department will also help you secure quick and easy financing with competitive rates and affordable monthly payments. If youāre not completely satisfied with your purchase, bring it back thanks to our 3-Day Money Back Guarantee.
Toyota is known for building dependable vehicles, but every car needs to be maintained. At our service department, factory-trained and certified Toyota technicians know how to handle everything from standard maintenance to major repairs. Buy your vehicle for us and enjoy lifetime oil and filter changes, help with Virginia state inspections, towing, loaner vehicles and shuttles, and car washes.
Find out what so many drivers have already discovered by checking out Checkered Flag Toyota at 5301 Virginia Beach Blvd. in Virginia Beach, VA.
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Our Reviews
They gave us pricing up front, true to their no haggle policy. Transparent, ethical, smooth car buying experience. I recommend one hundred percent. Ask for Alan Johnson.
Iāve had a few services with Dallas recently thatās been outstanding and worth my effort to spotlight. In the past Iām with Terry who has been phenomenal! In all Iāve been a customer of CFT for 20 years. Iāve never had a service on a Saturday due to lower staffing. However, to my surprise they were staffed well and I was able to get my routine maintenance completed plus a few additional items recommended. The time table was communicated on my initial appointment and the approximate time with additional items. They even washed my car all in under two hours. I did not mind the wait and got exercise outside their nice neighborhood with walks. I have also had great communication with service management and Scottie. He always remembers my name which blows me away. Iāve also purchased two cars and have enjoyed their sales department. I typically will browse the new cars on the showroom while waiting. The staff are always willing to answer my questions on upgrading. Finally I have also had full details completed through Columbus. His area keeps very busy and does an incredible job. Cannot say enough good things about Checkerd Flag Toyota and recommend them for both sales and service.
I asked if there was a specific vehicle in stock. I received multiple email responses with multiple contradictions. One email would tell me that there were three in stock. Then I would receive another email saying there are none in stock This went on numerous times. Poor communication!! I've already delete the emails so I'm not sure who I was speaking with.
Dealership is very accomodating and the staffs are nice too. I highly recommend this dealership. For me, the best place to get your Toyota vehicle.
Vehicle in for first 5K service, basically a tire rotation. Also wanted to get trunk kick release working. Initially told I would have to pay a $179 diagnostic fee. This on a car with 5K miles under warranty. Also mentioned that the remote start function rarely works. Told it might be a subscription service that had expired. Please get service writers who know what they are doing instead of irritating the customer. After answering survey about service, received a message thanking me for feedback. "... would like a chance to correct any issues. Please contact us at your earliest convenience." How about a name and phone number of who to contact?!
I have called my service advisor multiple times and asked for a call back. No response. This has happened several times. What prevents the courtesy of a return call? It is poor practice to ignore the requests of a customer to has spent over $50,000 for a new vehicle and cannot get the service advisor to respond. Terrible
I would like to compliment Rene Palonca for his professional courtesy and care shown to me these past 2 days while they worked on a leak to my power steering line. Rene showed so much care and compassion, that it was over whelming. He came to the lounge and checked on me many times and then went over the cost estimate before they began the work. He was just awesome. He is the main reason I continue to use Checkered Flag to service my car. I also compliment Bryan Parks, Valet, for the care he showed to me when I first pulled into the garage. You all should be very proud of Rene and Bryan.
I had to write this review to let the Tidewater area know just how wonderful this dealership is....My sales person was PETER LEVITT and he was wonderful. I will tell all, if you want to buy a Toyota go see PETER!!!! He is very knowledgeable about all of the different models that Toyota offers, Camry, Tundra and especially new Toyota Crown. I purchased the new 2023 TOYOTA CROWN PLATINUM HYBRID/MAX, This vehicle is a BEAST!!!!! It has the power that will put you out front every time you so desire, 340 horse power along with the 400 lbs of torque, you can run like lightning down the interstate or the back country roads. This vehicle has everything that you want in a sedan. The 21 inch wheels provides you with height like an SUV, but, you still feel as though you are in a large luxury sedan. The leather interior, the panoramic view, the computerized dash board with the huge computer screen, the all wheel drive and the extensive power within this vehicle makes for an extraordinary ride. My actual description that I like to use is this: It's like riding in a cloud with atomic energy strapped to it.....THIS VEHICLE MEETS AND SURPASSES ALL OF MY EXPECTATIONS AND THE CARE GIVEN TO ME BY MY SALES ASSOCIATE PETER LEVITT WAS OVER THE TOP!!!!!!!!!!!
It is very sad when you have been a customer for 22 years and the dealership does you wrong. I needed a small thing done to my car as the TECH did not do it. I called the service ADVISOR, Erin Palmer 2x on March 16th and never returned my call. Then on Tuesday, I called one of her bosses, Paul Williams and he can not return my call. Now I see why she is unable and where learned that from. I went to another dealership and it took the Tech 30 seconds. He would not charge, so I gave him $20. Maybe it is time to look elsewher. So very disappointing with Checkered Flag Toyota.
Sales person within 5 minutes of sitting in his office asked for dealerships markup. I am in market for 2023 Tundra. They would not even tell me exactly how much is the markup until I finalize the deal. They contacted me and now calling it ā Market Adjustmentā. These guys are not honest, I can not do business with dishonest dealers.
Very deceptive business practice. Their "fixed/no haggle" price is designed to cheat the customer. In my situation I was forced to pay $5000 over msrp which I agreed to. Then when they "valued" my trade they didn't even enter the correct options and offered me $2000 less than market value. I countered the trade value then the manager came back even lower on the trade. Dealt with Celia M. and a mystery manager who were rude and dismissive. Even today its pretty bold to lower a trade value because the customer countered. I asked for clarification on the offer and I was told the KBB value was 6K below what I had. I even proved that they did not enter the correct options in the valuation and Celia responded "I understand". It's amazing to me that they will pass up on a $83K truck sale over $1500 lowball trade offer. Avoid this place and don't fall for the "No Haggle" pricing.
DO NOT BUY FROM THEM EVER. DON'T WASTE YOUR TIME. Sales person Vick sold me a vehicle and approved my loan. We signed all the paperwork they requested and everything was good. Next day we were asked to come sign another document and come to find out that when we walked in, they had sold the car I signed for to another buyer. I asked to speak to the GM Brian Lane and even though he was expecting me to call, ne didn't pick up or call me back. I will not be doing business with them ever again. The worse experience I've ever experienced.
The moment I walked it they were nothing but professional. Sales man Jordan, had the car waiting for me and everything. Got the trade in value above expected and they put me in my new car. However things didnāt turn out on my side so I brought the car back. They have a 3 day money back Guarantee so thatās what I did and I got my original car back. No problems with the Durango I was going for just didnāt feel like it was the right time to trade. I will say that they took my change out of my car before I got it back, but letās just call that even for the hoops the GM went through getting me into the durango in the first place haha. Will be going back when I am finally ready to trade up!
I get a lot anxiety when buying a car. Fredie went above and beyond to make my buying process easy and calm. Fredie is very friendly and patient. Thank you Fredie for being awesome!
Fredie was very knowledgeable and helpful throughout the whole process of purchasing a vehicle, and all the while maintaining a positive attitude; he made the entire experience stress-free.